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Founding Brand Designer

ServalSan FranciscoMarketing
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Salary
$150K - $200K USD
Job type
Full-time
Posted
11 Aug 2026
Status
Open · checked 7d ago

About this role

Serval is seeking a talented professional for the Founding Brand Designer position in San Francisco to shape the visual identity of an innovative artificial intelligence automation platform. This full-time individual contributor role is tailored for a creative expert who thrives in a fast-paced environment and wants to define the aesthetic of a category-defining enterprise startup.

Role Overview

As a Senior Designer, you will steer the visual voice of Serval, deciding how an artificial intelligence-native automation platform presents itself to the world. You will conceptualize and deliver creative deliverables across a wide variety of channels including marketing campaigns, web properties, social media, motion, print materials, merchandise, and live events. This hands-on position offers high creative autonomy, allowing you to own initiatives from initial concept all the way through to launch. You will collaborate closely with marketing, product, engineering, and leadership teams to establish a distinct brand presence.

Key Responsibilities

Concept and execute creative campaigns end-to-end across digital, web, social, print, merchandise, and live events.
Shape and evolve the brand system, including typography, color palettes, illustration, layout, and visual rules.
Own art direction for omni-channel work such as product launches, paid campaigns, conference presence, and marketing collateral.
Translate complex artificial intelligence workflows into clear, expressive, and memorable design concepts in partnership with engineering and product teams.
Collaborate with copywriters, motion designers, and external partners to bring ambitious creative ideas to fruition.
Set a high creative bar through mentorship, feedback, and exceptional craft to elevate team output.
Experiment continuously with artificial intelligence tools to expand visual design boundaries and accelerate project delivery.

Requirements

Six or more years of hands-on experience in brand, graphic, or visual design roles, backed by a strong portfolio showcasing conceptual thinking and multi-medium storytelling.
A proven track record of managing brand systems and 360-degree campaigns from concept through execution across digital, social, video, and physical experiences.
Expert proficiency in Figma, Illustrator, and the Adobe Creative Suite, with fluidity across static, web, and print mediums.
Exceptional sensibility regarding typography, layout, visual hierarchy, and system design.
Ability to drive projects end-to-end, exchange direct feedback, and maintain high-quality output under tight timelines.
Active experimentation and familiarity with artificial intelligence tools.

Nice to Have

Experience building or evolving brand systems at early-stage companies or executing rebrands at established organizations.
On-set art direction background for photography, video shoots, or live events.
Experience guiding external contractors or mentoring fellow designers.

Skills and Tools

Figma
Illustrator
Adobe Creative Suite
Brand Systems
Art Direction
Typography and Layout

Salary and Benefits

Annual base salary ranging from $150,000 to $200,000 USD per year.
High impact opportunity to shape the success and visual trajectory of the company.
Growth potential within a new artificial intelligence product ecosystem supported by experienced leadership and investors.
A workplace culture that prioritizes innovation, ownership, accountability, and collaboration.

About the Company

Serval is an artificial intelligence-native automation platform founded in early 20th-century technology timelines—specifically early 2024—transforming enterprise operations through intelligent agents. Trusted by major industry names like Fox, Notion, Perplexity, Vercel, and Brex, the organization replaces rigid legacy systems and manual workflows with adaptive, learning software. Backed by prominent venture capital firms including Sequoia Capital, Redpoint Ventures, Meritech, First Round, General Catalyst, and Elad Gil, the company aims to build the universal automation layer that runs modern businesses.

How to Apply

Visit the official company careers page to submit your application and portfolio for this position.

Skills and tech stack

Figma

Questions candidates ask

What is the location of the Founding Brand Designer position?

The job is located in San Francisco, California.

What salary range is offered for this role?

The salary ranges from $150,000 to $200,000 USD per year.

How many years of experience are required?

Candidates must have 6 or more years of hands-on experience in visual, graphic, or brand roles.

What software proficiency is expected?

Expert proficiency in Figma, Illustrator, and Adobe Creative Suite is required.

Is this a remote position?

No, this is an on-site role located in San Francisco.

Ready to apply?

The application is on the official Serval careers page.

Apply on company site