About this role
Professionals who thrive on turning complex technical deployments into clear human-centric narratives will find a strong fit in this product marketing lead position at Scale AI. Operating within the US Public Sector GTM team, the group builds trust and drives product adoption of agentic AI solutions for federal civilian agencies. This role exists to shape the market and build demand from the ground up by bridging marketing, product, and sales teams.
Day-to-day responsibilities involve designing go-to-market messaging, driving product launches, and producing high-impact content such as case studies, eBooks, and solution briefs. The person in this seat will help the team penetrate new federal civilian market segments and partner closely with communications and engineering groups to secure media placements and amplify success stories.
What you will do
- Produce written case studies, one-pagers, solution briefs, eBooks, and presentations that translate technical work into clear narratives.
- Customize messaging and positioning to resonate with agency-specific missions and mission owners.
- Drive the materials and copy behind new solutions and campaigns during product launches.
- Partner with sales leadership and engineering teams to execute go-to-market strategies in new federal civilian segments.
- Collaborate across GTM sales, product, and delivery to align external messaging with internal development.
- Track content and campaign performance in partnership with cross-functional teams.
- Work with global communications and customer PR arms to secure media placements and speaking opportunities.
What you need
- Possess at least 6 years of experience in product marketing, preferably within business-to-government markets targeting federal civilian accounts.
- Demonstrate a proven track record of marketing to mission owners and turning technical deployments into national-impact narratives.
- Exhibit the autonomy and velocity required to manage senior stakeholders independently in a fast-paced environment.
- Demonstrate strong collaboration skills to work across functions including sales, customer success, and product.
Nice to have
- Experience marketing AI/ML cloud infrastructure or data services
- Partner marketing experience supporting government teams
- Hands-on experience building and managing content, account-based marketing, and lead generation campaigns
Benefits
- Base salary ranging from $164,000 to $205,000 USD
- Equity-based compensation subject to Board of Director approval
- Comprehensive health, dental, and vision coverage
- Retirement benefits
- Learning and development stipend
- Generous PTO and commuter stipend
Skills and tech stack
Questions candidates ask
What is the salary range for this role?
The base salary range for this full-time position in Washington, DC is $164,000 to $205,000 USD. Eligible roles may also receive equity-based compensation and additional stipends.
What team will I be working with?
You will be part of Scale's US Public Sector GTM team and report to the Principal Product Marketing Manager for US Public Sector. The role sits at the intersection of product marketing, content production, and growth strategy.
What kind of experience is required?
Candidates should have 6+ years of experience in product marketing, preferably within B2G targeting federal civilian accounts. You must also have a proven track record of marketing to mission owners and turning technical deployments into compelling narratives.
What is the policy on re-applying if I am not selected?
Company policy requires a 90-day waiting period before reconsidering candidates for the same role. This allows for a fair and thorough evaluation of all applicants.