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Product Marketing Lead, Enterprise

Scale AISan Francisco, CA; New York, NYMarketing
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Salary
Not listed
Job type
Full-time
Posted
12 Aug 2026
Status
Open · checked 7d ago

About this role

Scale AI is seeking a Product Marketing Lead to focus on enterprise applications, developing vertical-specific messaging and driving go-to-market strategies in San Francisco, CA or New York, NY. This position is well-suited for a strategic professional with a background in B2B enterprise environments who can blend high-level planning with direct execution.

Role Overview

The Product Marketing Lead, Enterprise sits within the marketing department at Scale AI. The professional in this role will build and refine vertical-specific messaging and content for the company applications business. By utilizing a data-driven approach, the lead ensures customer perspectives shape product development and messaging while collaborating closely with product, engineering, research, sales, communications, and marketing teams.

Key Responsibilities

Design clear, compelling messaging for enterprise offerings geared toward key buyer personas across target verticals.
Produce marketing collateral such as slide decks, videos, blog posts, and one-pagers to communicate value propositions and support sales pursuits.
Direct positioning and sales enablement initiatives to increase awareness and engagement for Scale offerings.
Execute cross-functional marketing programs alongside product, engineering, sales, and growth marketing to build a cohesive customer experience and reach pipeline targets.
Partner with field marketing and event teams to shape vertical-specific event strategies and experiences for target accounts.
Formulate customer marketing strategies and tactics—including case studies, testimonials, visual assets, and event participation—to highlight shared success.
Manage Scale's Customer Advisory Board program, hosting virtual sessions and an annual in-person summit for senior enterprise executives.

Requirements

Minimum of 5 years of professional experience in product marketing within B2B enterprise settings.
Familiarity with AI or machine learning technology, alongside an aptitude for creating content aimed at executive buyers, IT leaders, and business users.
Strong verbal and written communication abilities, coupled with storytelling, problem-solving, and analytical skills.
Capability to influence stakeholders across all organizational levels and collaborate seamlessly across multiple functions.
Exceptional attention to detail.

Nice to Have

Prior experience marketing artificial intelligence products or services.
Background featuring at least one vertical sales-led growth motion or a dedicated customer marketing focus.

Skills and Tools

Product marketing strategy and execution
B2B enterprise messaging and positioning
Sales enablement and asset creation
Cross-functional program management
Customer marketing and customer advisory board administration

Salary and Benefits

Eligible roles at Scale AI receive a compensation package containing base salary, equity, and benefits. For this full-time position located in San Francisco, New York, or Seattle, the base salary range is $182,000 to $228,000 USD, with exact figures determined by location, skills, experience, qualifications, and interview performance. Equity-based compensation is subject to Board of Director approval. Benefits encompass comprehensive health, dental, and vision coverage, retirement benefits, a learning and development stipend, generous paid time off, and potentially a commuter stipend.

About the Company

Scale AI focuses on developing reliable artificial intelligence systems to support critical decisions worldwide. The organization provides high-quality data and full-stack technology that power leading models, helping enterprises and governments build, deploy, and oversee impactful AI applications. Scale AI partners with major industry leaders and government bodies, and maintains a commitment to acting as an inclusive, equal opportunity workplace.

How to Apply

To apply for this position, please visit the official Scale AI careers page or follow the application instructions provided on their recruitment portal.

Questions candidates ask

What is the location of the Product Marketing Lead, Enterprise role?

The position is located in San Francisco, CA or New York, NY.

How many years of experience are required for this job?

Candidates must have 5+ years of experience in product marketing within B2B enterprise environments.

What is the salary range for this role?

The base salary range for this full-time position in eligible locations such as San Francisco and New York is $182,000 to $228,000 USD.

What benefits are provided by Scale AI?

Benefits include comprehensive health, dental, and vision coverage, retirement benefits, a learning and development stipend, generous PTO, equity, and potentially a commuter stipend.

How can I apply for this position?

You can apply by visiting the official company careers page.

Ready to apply?

The application is on the official Scale AI careers page.

Apply on company site