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Product Marketer

DustNew YorkMarketing
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Salary
$160K - $240K USD
Job type
Full-time
Work mode
Remote
Posted
13 Jul 2026
Status
Open · checked 7d ago

About this role

Dust is hiring a Product Marketer based in New York to shape how a fast-moving, technical AI platform is brought to market and drive the launch engine. This hands-on position suits an experienced marketing professional who thrives in a collaborative, office-first startup environment.

Role Overview

Dust is seeking a Product Marketer to lead product launches and storytelling, turning a continuous stream of product innovation into clear positioning and compelling narratives. In this role, the candidate helps customers understand new features, why they matter, and how to use them. The position requires working closely with product and engineering to discover the story within new builds and bringing that story to life across web, video, social, sales enablement, and customer communications. Operating from strategy through execution, the product marketer defines the product narrative for a category-defining enterprise AI company.

Key Responsibilities

Own product launches from initial positioning and messaging through asset creation, amplification, and sales enablement.
Build and run an always-on launch program supporting at least five to seven releases each quarter.
Partner with the engineering team to understand upcoming releases and identify key market moments.
Establish lightweight launch tiers and processes for consistent delivery without slowing momentum.
Develop positioning and messaging that translates technical innovation into clear narratives for buyers and users.
Create diverse launch assets including short-form videos, social campaigns, web copy, blogs, livestream events, and sales collateral.
Own storyboarding and screen capture for feature overview videos while coordinating with creative partners.
Build strong relationships with engineers to gain technical fluency and uncover key customer stories.
Equip sales and customer success teams with the necessary messaging and context to pitch new capabilities effectively.
Partner with brand, content, growth, and field marketing to extend product launches across various distribution channels.

Requirements

3 to 5+ years of dedicated product marketing experience with foundational PMM background from an established B2B technology company and high-growth startup experience.
Track record of personally owning technical B2B product or feature launches from positioning to execution.
Exceptional product storytelling skills to make complex technology clear, credible, and compelling.
Range to create across multiple formats including positioning, web copy, written content, social, presentations, and video storytelling.
Strong technical curiosity to build credibility with engineers and quickly master the product.
Strong taste and informed point of view on modern product marketing.
Comfort operating with ambiguity and figuring out the right approach independently.
Hands-on working style comfortable with writing copy, storyboarding, or building launch plans.
Deep fluency in and curiosity about artificial intelligence.
Based in New York, supporting an office-first culture.

Skills and Tools

Product Marketing
B2B Technology Messaging
Go-To-Market Strategy
Sales Enablement
Content Creation and Video Storytelling
Artificial Intelligence Platforms

Salary and Benefits

Salary range: $160,000 to $240,000 USD per year.
Employment type: Full-time.

About the Company

Dust empowers AI operators at fast-moving companies to rewire how work gets done through enterprise-grade governance, flexible model choice, and collaborative interfaces for humans and AI agents. Backed by Sequoia, Dust serves prominent customers such as Datadog, 1Password, Cursor, Clay, Vanta, and Persona. The team brings together optimists from companies like Stripe and OpenAI who prioritize users, ship quickly, and maintain an office-first culture in locations including New York, Paris, London, and San Francisco.

How to Apply

Interested candidates should visit the official Dust careers page to submit an application.

Questions candidates ask

What is the salary range for the Product Marketer role at Dust?

The salary ranges from $160,000 to $240,000 USD per year.

Where is this position located?

This position is based in New York as part of an office-first team culture, with remote flexibility supported by strong team judgment.

How many product releases does the marketing team typically support per quarter?

The product marketer runs an always-on launch program supporting at least 5 to 7 releases each quarter.

What experience is required for this role?

Candidates need 3 to 5+ years of dedicated product marketing experience, including a background in B2B technology companies and high-growth startups.

Who backs Dust?

Dust is backed by Sequoia.

Ready to apply?

The application is on the official Dust careers page.

Apply on company site