About this role
The International Growth team at OpenAI drives user and revenue expansion across consumer and business segments worldwide by combining product strategy with hands-on growth operations. Operating from Singapore, this professional will shape and execute regional growth plans alongside the Singapore General Manager, connecting local user behavior with product improvements and performance marketing tests.
Daily responsibilities include managing acquisition, activation, retention, and monetization funnels while collaborating with engineering, research, design, data science, marketing, finance, policy, and partnerships. Success in this position requires a blend of analytical rigor, operational capability, and cross-functional leadership to turn regional insights into scalable global approaches.
What you will do
- Partner with the regional general manager to set a country growth plan and roadmap priorities with clear hypotheses and measurable outcomes.
- Utilize user research, cohort data, and competitive insights to identify local friction and prioritize user opportunities.
- Execute performance marketing tests across relevant channels alongside regional marketers using metrics like CAC, payback, and LTV.
- Design and run rigorous experiments across onboarding, activation, and paid conversion to measure incremental impact.
- Collaborate with regional marketing and central media teams to brief and prioritize audience and channel tests.
- Manage the country growth scorecard across acquisition, retention, and unit economics while connecting priority use cases into coherent user journeys.
- Facilitate the growth operating cadence to align central and local partners on trade-offs and next steps.
What you need
- Possess ten or more years of experience across product growth, growth marketing, data science, or growth strategy in a fast-paced technology company.
- Demonstrate a user-first track record of turning local research into product priorities with measurable impact.
- Exhibit a strong command of acquisition, activation, retention, and monetization funnels with technically rigorous experimentation.
- Bring practical performance marketing experience across audience, channel, creative, and measurement decisions.
- Show analytical fluency in cohort analysis, incrementality, LTV, CAC, payback, and contribution margin.
- Display experience adapting and running campaigns across markets using local audience behavior and cultural context.
- Demonstrate the ability to influence central and regional teams and navigate ambiguity effectively.
Questions candidates ask
Where is the role located?
This position is based in Singapore. Travel is required as needed for key cross-functional sprints and regional collaboration.
What team will I be working with?
You will work within the International Growth team, partnering directly with the Singapore General Manager and collaborating closely with Product, Engineering, Design, Data Science, Partnerships, and Marketing teams.
What kind of experience is required?
Candidates need 10+ years of experience across product growth, growth marketing, data science, or growth strategy and operations within a fast-moving technology company.