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Generalist Copywriter, DACH Market

Aircall.io, Inc.Berlin Office11003 - Demand Generation
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Salary
Not listed
Job type
Full-time
Posted
21 Aug 2026
Status
Open · checked 7d ago

About this role

Aircall is seeking a skilled Generalist Copywriter, DACH to join the marketing team at the Berlin office. This opportunity suits an experienced, versatile content creator who wants to shape brand messaging for German-speaking B2B audiences.

Role Overview

The Generalist Copywriter, DACH position plays a crucial part in expanding Aircall's presence across Germany, Austria, and Switzerland. Working in Berlin, this professional brings the brand, products, and marketing campaigns to life with engaging messaging. The role spans the entire content ecosystem, requiring collaboration with various teams to support organizational growth targets.

Key Responsibilities

Produce high-quality German content tailored to B2B audiences, covering blogs, landing pages, and core marketing assets.
Craft compelling copy for integrated marketing campaigns, paid advertisements, and product launches.
Write engaging copy for email marketing, lead nurturing sequences, and lifecycle communications.
Develop product messaging, social media updates, and scripts for video and creative projects.
Create SEO-driven content while utilizing artificial intelligence tools to enhance content production and amplification across channels.
Partner with Marketing, Product Marketing, Demand Generation, and Design teams to optimize content based on insights and performance data.

Requirements

Bring three or more years of professional experience in copywriting or content marketing, preferably within a B2B SaaS or technology setting.
Act as a native German speaker with a deep understanding of the DACH market, alongside fluency in English.
Demonstrate versatility in creating content across multiple formats, including paid ads, emails, social, SEO, and video scripts.
Possess a strong commercial mindset with the ability to adapt tone of voice to different channels while supporting business objectives.
Understand how large language models and AI search engines rank and surface content to optimize visibility.
Maintain a growth mindset regarding AI tools and content production efficiencies.
Exhibit a collaborative, results-driven approach with the capacity to manage multiple priorities using data and experimentation.

Skills and Tools

Copywriting
Content Marketing
Search Engine Optimization
Large Language Models
Email Marketing
Social Media
Video Scripting

About the Company

Aircall is an AI-powered customer communications platform utilized by over 22,000 companies globally to scale customer-facing teams, accelerate issue resolution, and drive revenue. The company unifies voice, SMS, WhatsApp, and proprietary AI tools into a single workspace. Headquartered in Paris with a North American hub in Seattle, Aircall maintains international offices in cities such as Berlin, London, Madrid, San Francisco, New York City, Sydney, and Mexico City. The organization fosters a customer-obsessed, data-driven culture valuing ownership, continuous learning, and diversity.

How to Apply

Interested candidates should visit the official Aircall careers page to submit an application.

Skills and tech stack

LLM

Questions candidates ask

Where is this job located?

This role is based at the Aircall Berlin office.

How much experience is required for this position?

Applicants need 3 or more years of experience in copywriting or content marketing, ideally within a B2B SaaS or technology environment.

What language skills are needed?

Candidates must be native German speakers with a strong understanding of the DACH market and fluency in English.

What kind of content will the copywriter create?

The copywriter will produce blogs, landing pages, paid ads, email campaigns, social media posts, product messaging, and video scripts.

Does the role involve working with AI tools?

Yes, the position involves leveraging AI tools to improve content production efficiency and optimizing content for AI search engines and large language models.

Ready to apply?

The application is on the official Aircall.io, Inc. careers page.

Apply on company site