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Director of Marketing Operations

RogoNew York CityMarketing
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Salary
$180K - $230K USD
Job type
Full-time
Posted
4 Aug 2026
Status
Open · checked 7d ago

About this role

Rogo is seeking a Director of Marketing Operations to build and manage the core systems, data infrastructure, and analytics for the marketing department in New York City. This full-time leadership position suits an experienced growth operations professional who enjoys scaling enterprise B2B tech stacks and revenue attribution models.

Role Overview

As the Director of Marketing Operations, you will act as the owner of the technical backbone supporting a rapidly scaling marketing function. Reporting directly to the Head of Revenue Operations, you will collaborate closely with marketing, sales, and finance leadership. Your mandate is to ensure that all marketing initiatives run on clean data, reliable attribution, and scalable automation.

Key Responsibilities

Own, evaluate, and evolve the marketing technology stack, ensuring seamless integration with Salesforce.
Build and maintain multi-touch attribution models spanning from first touch through closed-won deals.
Manage demand generation campaign infrastructure, including landing pages, forms, lead scoring, and automated nurture sequences.
Define and optimize lead routing logic, service level agreements, and handoff workflows between marketing and sales teams.
Develop and oversee dashboards tracking pipeline generation, channel performance, and conversion rates across the entire funnel.
Supply critical marketing data inputs for executive leadership, board reporting, and company-wide strategic planning.
Partner with revenue operations to align marketing data models with broader go-to-market architecture.

Requirements

Minimum of 6 years of professional experience working in marketing operations or growth operations within a B2B software-as-a-service or fintech environment.
Demonstrated background dealing with complex or enterprise sales cycles.
Hands-on expertise utilizing Salesforce, advanced marketing automation platforms such as HubSpot, and modern attribution or analytics tools.
Proven history of developing reporting infrastructure and attribution frameworks trusted by sales and finance departments.
Strong comprehension of full-funnel mechanics from initial demand generation to closed revenue.
Demonstrated capability to apply artificial intelligence to enhance operational workflows.
Exceptional cross-functional communication abilities when dealing with senior stakeholders.

Nice to Have

Background working within institutional financial services or equivalent complex B2B industries.
Previous exposure to managing pricing model transitions, such as shifting from seat-based to usage or consumption frameworks.
Experience applying SQL or business intelligence platforms like Looker or Sigma for independent reporting.

Skills and Tools

Salesforce
HubSpot or equivalent marketing automation platforms
Multi-touch attribution and analytics tooling
SQL
GA4 or Default.io

Salary and Benefits

Annual salary range between $180,000 and $230,000 in USD.

About the Company

Rogo is on a mission to transform the global finance sector by supplying artificial intelligence solutions to top investment banks, private equity firms, and financial institutions. Backed by prominent investors, the company provides rapid product adoption and a collaborative, high-density talent environment.

How to Apply

Interested candidates should visit the official Rogo careers page to submit an application for this role.

Skills and tech stack

Questions candidates ask

What is the salary range for the Director of Marketing Operations?

The annual salary for this position ranges from $180,000 to $230,000 USD.

Where is this job located?

This role is based in New York City and is an on-site position.

How many years of experience are required?

Applicants must have at least 6 years of experience in marketing operations or growth operations within a B2B SaaS or fintech company.

Who does this role report to?

The Director of Marketing Operations reports directly to the Head of Revenue Operations.

What technical skills are needed for the job?

Key technical tools and skills include Salesforce, HubSpot, multi-touch attribution tools, and SQL.

Ready to apply?

The application is on the official Rogo careers page.

Apply on company site