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Sr. GTM Engineer, Marketing

HiyaSeattle, USGeneral Marketing
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Salary
$133,500 - $194K USD
Job type
Full-time
Work mode
Remote
Posted
6 Mar 2026
Status
Open · checked 7d ago

About this role

Role Overview

The Sr. Gtm Engineer, Marketing position at Hiya is a full-time, remote-friendly role based out of Seattle, US, reporting to the general marketing department. This role suits a technical marketer or marketing-minded engineer with 8+ years of experience who wants to transform the company website into an AI-powered growth engine.

Key Responsibilities

Lead the migration from Webflow to a modern headless CMS architecture while building a scalable React and Next.js frontend.
Own website KPIs including traffic growth, user engagement, conversion rates, and pipeline contribution across the buyer journey.
Build modular systems for rapid campaign deployment and integrate AI agents and LLM APIs for dynamic content generation and personalization.
Manage international website expansion across more than 20 markets with regional SEO optimization and localization workflows.
Architect event tracking, data layers, and attribution frameworks using tools like Google Analytics 4, Amplitude, and Google Tag Manager.
Ensure clean data flows between the website, CRM, marketing automation, and product-led growth systems.
Develop testing roadmaps, maintain mobile and desktop performance benchmarks, and uphold Core Web Vitals and accessibility standards.

Requirements

5 to 8+ years of professional experience in growth engineering, frontend engineering, or product-focused web development, preferably in B2B SaaS or PLG environments.
Strong expertise in React, Next.js, or similar modern frontend frameworks to build high-performance web applications.
Hands-on experience leading headless CMS implementations or migrations.
Proficiency with web analytics tools and implementing A/B testing and experimentation frameworks.
Solid understanding of technical SEO, GEO, AEO, and performance optimization.
Demonstrated ability to integrate APIs and third-party systems into web platforms while balancing engineering rigor with marketing speed.

Nice to Have

Familiarity with CRM and marketing automation systems such as HubSpot, Salesforce, and Segment.
Experience integrating AI APIs from providers like OpenAI and Anthropic or building multi-channel support solutions.
Background in building multi-language and international web properties.
Strong collaboration skills with a track record of working across marketing, product, and engineering teams.

Skills and Tools

React
LLM
Next.js
Headless CMS
Google Analytics 4
Amplitude
Google Tag Manager
Technical SEO

Salary and Benefits

Annual base salary ranging from $133,500 to $194,000, determined by role scope, skills, experience, location, and market data.
Equity compensation aligned with company growth and individual impact.
Employer-sponsored medical, dental, and vision insurance with 50% dependent coverage.
Life, AD&D, and accident coverage alongside company-paid life and long-term disability.
401(k) retirement plan with a 3% company match via Fidelity.
Flexible vacation policy, paid company holidays, and paid parental leave.
Annual work-from-home equipment stipend, $1,000 yearly learning and growth investment, and $1,000 annual charitable donation matching.
Team lunches twice a week.

About the Company

Hiya is focused on making business calls more trusted, useful, and effective by providing trusted caller identity, branded calling, call performance insights, and voice security capabilities. The company operates in a transparent and autonomous environment where team members take ownership, challenge ideas, and embrace core values centered around service, ownership, leadership, improvement, and action. Hiya has been recognized by organizations such as Built In, GeekWire, Comparably, G2, Forbes, and Deloitte for its innovation, culture, and leadership.

How to Apply

To apply for this position, please visit the official Hiya careers page and submit your application online.

Skills and tech stack

ReactLLM

Questions candidates ask

What is the salary range for the Sr. Gtm Engineer, Marketing role?

The annual base salary ranges from $133,500 to $194,000, with final compensation depending on role scope, skills, experience, location, and market data.

Is this position remote?

Yes, this is a remote-friendly position based out of Seattle, US.

What qualifications are required for this role?

Candidates need 5 to 8+ years of experience in growth or frontend engineering, strong React and Next.js skills, hands-on headless CMS migration experience, familiarity with web analytics and A/B testing tools, and a strong understanding of technical SEO.

What benefits are provided by Hiya?

Benefits include employer-sponsored medical, dental, and vision insurance, life and disability coverage, a 401(k) with a 3% company match, flexible vacation, paid parental leave, learning and equipment stipends, and charitable donation matching.

What is the interview process like at Hiya?

The process includes an initial screen, a hiring manager screen, a take-home assignment, an assignment-based interview loop, and a future Hiya value interview.

Ready to apply?

The application is on the official Hiya careers page.

Apply on company site