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Senior Manager, Growth Marketing

Sarvam AIBengaluruMarketing
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Salary
Not listed
Job type
Full-time
Posted
19 Aug 2026
Status
Open · checked 7d ago

About this role

Sarvam AI is seeking a full-time Senior Manager, Growth Marketing in Bengaluru to lead customer acquisition, developer adoption, and lifecycle strategies. This position suits an experienced marketing professional ready to scale India's full-stack sovereign AI platform.

Role Overview

The Senior Manager, Growth Marketing takes charge of how the right audience discovers, tries, and becomes long-term users of Sarvam. Operating across a comprehensive growth mandate, the professional handles acquisition, developer adoption, conversion, lifecycle management, and systematic experimentation. Performance is evaluated through quality signups, successful API utilization, user retention, and revenue generation rather than mere traffic metrics. Collaboration with Product, Developer Relations, Content, Sales, and Analytics teams is essential to eliminate friction points across the funnel and scale adoption.

Key Responsibilities

Own the entire user journey starting from discovery and signup through to initial API calls, habitual usage, paid conversion, and team expansion.
Drive high-quality acquisition across search, community spaces, paid channels, and content.
Increase open-weight model adoption and API usage alongside Product and DevRel teams.
Build discoverability across technical SEO, traditional search, and LLM-powered search answers.
Optimize onboarding and activation times to accelerate time-to-value for new developers.
Refine landing pages, signup flows, and paywalls to boost conversion rates.
Develop retention and expansion loops using lifecycle interventions and re-engagement strategies.
Execute rigorous growth experiments across acquisition, conversion, and retention funnels.
Manage growth economics, including acquisition efficiency, CAC, LTV, and attribution.
Implement analytics dashboards and track core performance events.
Utilize AI-native workflows to compress cycles in research, targeting, and analysis.

Requirements

Seven to ten years of professional background in growth marketing with hands-on ownership of self-serve or PLG funnels.
Demonstrated history of scaling acquisition, activation, conversion, and revenue metrics.
Practical knowledge in both paid acquisition and search discoverability.
Experience establishing SEO, community, content, or product-led growth loops.
Strong experimentation mindset with the ability to design and analyze tests.
Proficiency in analytics, funnel diagnosis, and financial metrics like CAC and LTV.
Background in marketing technical buyers or developers.
Capability to operate across both marketing and product surfaces.
Fluency in modern AI tools for creative, research, analytics, and growth tasks.

Nice to Have

Experience scaling developer products, APIs, SDKs, or open-source models.
Familiarity with AI-powered search, LLM discoverability, and advanced SEO.
Background in conversion rate optimization and lifecycle management.
Experience building early-stage growth motions at founder-led companies.
Knowledge of hybrid self-serve developer and enterprise sales motions.
Mentorship or management experience covering content, SEO, analytics, or performance contributors.

Skills and Tools

Growth Marketing
Product-Led Growth (PLG)
Search Engine Optimization (SEO)
Paid Acquisition
Funnel Analytics
LLM
Developer Marketing
Experimentation and A/B Testing
Conversion Rate Optimization (CRO)
AI-Native Workflows

About the Company

Sarvam AI creates the foundation of Sovereign AI for India by building an independent full-stack platform encompassing research, infrastructure, models, and applications. Backed by prominent investors such as Lightspeed, Peak XV, and Khosla Ventures, the organization collaborates with major public institutions and leading enterprises like Tata Capital, SBI Life, CRED, IDFC, and LIC.

How to Apply

Interested candidates should visit the official Sarvam AI careers page to submit their application for this Bengaluru-based opportunity.

Skills and tech stack

LLM

Questions candidates ask

Where is the Senior Manager, Growth Marketing position located?

The job is based in Bengaluru, India.

What is the primary focus of Sarvam AI?

Sarvam AI is building India's full-stack sovereign AI platform across research, models, infrastructure, and applications.

How many years of experience are required for this role?

Candidates must have 7 to 10 years of experience in growth marketing with hands-on ownership of self-serve or PLG funnels.

Which departments will the growth manager collaborate with?

The role works closely with Product, Developer Relations, Content, Sales, and Analytics teams.

Are there any specific technical familiarity requirements?

Yes, experience marketing to developers or technical buyers and fluency in modern AI tools are required.

Ready to apply?

The application is on the official Sarvam AI careers page.

Apply on company site