Role Overview
The Senior Engineering Manager for Product Growth is a full-time hybrid position based in Toronto, offering professionals the chance to steer the engineering side of rapid revenue expansion. This role suits an experienced technology leader who thrives in a fast-paced SaaS environment and wants to build AI-driven systems that help small businesses succeed.
Key Responsibilities
Manage the Growth engineering division end-to-end, directing a team responsible for onboarding flows, acquisition funnels, retention mechanics, and product-led growth loops.
Partner directly with the Director of Product Growth and Growth Design leadership to bring technical strategy, architectural judgment, and high velocity to every initiative.
Establish systems and team culture to run frequent A/B testing, measure performance rigorously, and push insights into production quickly.
Oversee engineering efforts for AI-powered personalization, intelligent onboarding, and agentic features designed to lower friction and boost conversion rates.
Recruit, mentor, and retain top engineering talent, coaching team members on technical craft, impact, and AI fluency.
Define the technical standard, making smart architectural decisions that support immediate speed without introducing harmful technical debt.
Set a fast operational tempo by eliminating blockers, communicating clear decisions, and keeping the group aligned on key priorities.
Requirements
Minimum of 8 years of professional software engineering background, featuring at least 4 years in an engineering management capacity.
Demonstrated history of guiding growth, product, or platform engineering within a fast-moving consumer tech or SaaS setting.
Deep understanding of growth engineering principles, including funnel analytics, A/B testing infrastructure, retention mechanics, and product-led growth strategies.
Solid data intuition to read funnels, interpret cohorts, and instrument product features effectively.
Hands-on background in developing or integrating machine learning and artificial intelligence features into product interfaces.
High degree of AI fluency, demonstrated by daily use of AI tools, team coaching, and clear opinions on user-centric AI features.
Exceptional cross-functional communication skills, bridging product strategy discussions and technical design reviews with ease.
Nice to Have
Background in product-led growth strategies within B2B SaaS, such as self-serve funnels and freemium conversion.
Familiarity with software solutions tailored for hourly workforces or small businesses.
Exposure to mobile-first growth surfaces, covering iOS and Android onboarding, push notifications, and in-app engagement.
Skills and Tools
Growth engineering and product-led growth motions
Funnel analytics and cohort tracking
A/B testing infrastructure and experimentation at scale
AI and machine learning feature integration
Software engineering management and team coaching
Cross-functional collaboration with product, design, and marketing
Salary and Benefits
Stock options paired with a TFSA or RRSP featuring a 4 percent company match.
Comprehensive medical, dental, and vision coverage for employees and their dependents.
Flexible paid time off, company holidays, and designated focus periods.
Paid access to AI tools with minimal restrictions to support experimentation and learning.
Maternity and parental leave EI top-up support after six months of service.
Work From Anywhere month and yearly meeting-free weeks.
Life insurance, short-term disability, and long-term disability protection plans.
Provided meals, team offsites, customer days, and a hybrid schedule requiring office presence on Tuesdays and Wednesdays.
About the Company
Homebase provides an all-in-one app designed for hourly teams, streamlining scheduling, payroll, time clocks, HR, and communication for local businesses. Over 150,000 small businesses and two million workers rely on the platform to simplify daily operations. The organization values customer obsession, fast learning, ownership, master craft, and winning together.
How to Apply
Candidates should visit the official Homebase careers page to submit an application for this hybrid Toronto opportunity.
