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Field Marketing Manager (NYC)

CoderNew York CityMarketing
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Salary
$110K - $149K USD
Job type
Full-time
Work mode
Remote
Posted
28 Jul 2026
Status
Open · checked 7d ago

About this role

Coder seeks a Field Marketing Manager for a full-time position based in New York City with remote flexibility. This role suits a professional with strong regional marketing expertise who thrives on building brand awareness and driving pipeline across North America.

Role Overview

The Field Marketing Manager will bring regional marketing programs to life by executing field and account-based marketing strategies across the North American market. Operating from New York City or remotely, the person in this position will work alongside a Senior Marketing Manager, sales representatives, channel partners, and the broader marketing team. Responsibilities include organizing engaging events, coordinating campaign assets, and ensuring that initiatives remain on schedule and aligned with brand guidelines.

Key Responsibilities

Execute regional field marketing plans that align with overarching global strategies and North American priorities.
Coordinate and run virtual and in-person events such as developer meetups, platform engineering roundtables, and enterprise programs.
Support lead generation and pipeline growth through strategic initiatives, structured handoffs, and follow-through.
Localize campaign messaging and content for North American audiences in partnership with global marketing teams.
Execute co-branded campaigns and joint events with strategic alliances, resellers, and channel partners.
Collaborate with sales teams on account-based marketing plays for priority accounts to generate real conversations.
Manage account-specific touchpoints, communications, and assets to support sales outreach.
Support pre-event account-based marketing motions including target account coordination and personalized outreach.
Maintain organized project timelines and minimize operational friction across campaigns and events.

Requirements

Possess four to seven years of professional field marketing experience, ideally within B2B technology or developer-centric companies.
Practical background in delivering regional field marketing initiatives including events, partner campaigns, and sales-aligned motions.
Prior experience with account-based marketing programs such as target account planning and personalized touchpoints.
Strong project management capabilities with a talent for handling timelines, vendors, and cross-functional details.
Demonstrated history of partnering with sales organizations to support regional goals and pipeline targets.
Clear written and verbal communication skills to keep internal stakeholders informed.
Ability to manage multiple concurrent programs while maintaining organization and attention to detail.
Familiarity with project management platforms like Asana.

Nice to Have

Marketing experience targeting developers, platform engineering groups, DevOps personnel, or technical buyers.
Background in enterprise SaaS, cloud infrastructure, open-source software, or developer tooling.
Knowledge of marketing automation, CRM, or account-based marketing platforms such as Salesforce, HubSpot, 6sense, or HockeyStack.
Experience supporting partner or channel marketing strategies.
Experience tracking field marketing performance through attendance, engagement, and sourced pipeline metrics.
Background supporting organizations with an open-source product offering.

Skills and Tools

Project management tools including Asana
Go-to-market systems such as Salesforce, marketing automation platforms, and CRM software
Account-based marketing and event platforms
Shared content systems

Salary and Benefits

Annual Salary: $110,000 to $149,000 USD

About the Company

Coder provides a leading platform for AI development infrastructure, enabling enterprises to securely operate human and AI-driven development workflows within governed environments. The organization delivers self-hosted, agent-ready workspaces that unify developer productivity with platform governance, allowing enterprises to transition smoothly to AI-assisted workflows without compromising compliance or performance.

How to Apply

Interested candidates should visit the official Coder careers page to submit an application for this opportunity.

Questions candidates ask

What is the salary range for the Field Marketing Manager role?

The annual salary for this position ranges from $110,000 to $149,000 USD.

Is this position remote or based in an office?

The job is based in New York City with remote flexibility.

How many years of experience are required?

Candidates should have between four to seven years of field marketing experience, preferably in B2B technology or developer-focused sectors.

What types of tasks will I perform in this role?

You will execute regional field and account-based marketing plans, run virtual and in-person events, coordinate partner campaigns, and collaborate closely with the sales team to support pipeline goals.

How do I apply for this job?

You can apply by visiting the official Coder careers page.

Ready to apply?

The application is on the official Coder careers page.

Apply on company site