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Senior Social & Influencer Strategist

WPP MediaJohannesburg, South AfricaMedia Management & Delivery
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Salary
Not listed
Job type
Full-time
Posted
16 Jul 2026
Status
Open · checked 7d ago

About this role

WPP Media in Johannesburg is seeking a Senior Social & Influencer Strategist to architect integrated social and creator strategies for leading brands. This full-time position is ideal for an experienced digital professional with a strong background in agency environments and consumer behavior.

Role Overview

The Senior Social & Influencer Strategist acts as the strategic mastermind behind WPP Media's social and influencer division in Johannesburg. Reporting directly to the Strategic Account Manager, Social & Influencer, this individual crafts comprehensive social, community, and creator strategies grounded in audience intelligence and business goals. The professional collaborates closely with global and regional strategy units to adapt international frameworks into localized executions while championing artificial intelligence and thought leadership within the hub.

Key Responsibilities

Translate annual corporate objectives and campaign goals into effective influencer activation plans and brand strategies.
Lead end-to-end campaign ideation, defining core narratives, talent approaches, and activation mechanics.
Collaborate proactively with paid media, public relations, creative, and social teams to ensure unified marketing campaigns.
Utilize cultural trend analysis, social listening, and creator landscape knowledge to pitch proactive, first-to-market partnerships.
Serve as the primary day-to-day contact for vital client stakeholders, leading meetings and managing communications professionally.
Direct project management tasks, overseeing a dedicated campaign manager to guarantee flawless execution and adherence to timelines.
Partner with insights teams to measure campaign effectiveness, analyze performance metrics, and present data-driven recommendations.
Build strategic playbooks, briefing templates, creator frameworks, and measurement models specifically for Fast-Moving Consumer Goods brands.

Requirements

Possess five to seven or more years of professional experience working within an agency environment specializing in social strategy, influencer marketing, or digital strategy.
Demonstrate exceptional project management skills with meticulous attention to detail and the ability to manage complex, competing priorities.
Exhibit excellent client-facing communication, presentation, and relationship-building capabilities.
Show proven ability to anticipate risks, solve problems proactively, and delegate tasks effectively to support staff.
Maintain strong capabilities in strategic planning, annual communication planning, audience frameworks, and social-first methodologies.
Bring a deep understanding of consumer and cultural intelligence, including jobs-to-be-done, audience segmentation, and trend analysis.
Display comfort facilitating client workshops and presenting strategic concepts directly to senior stakeholders.

Nice to Have

Prior work experience managing Fast-Moving Consumer Goods or major global brands.
Previous collaboration history alongside regional and international strategy teams.

Skills and Tools

Artificial intelligence and emerging technologies including ChatGPT, Gemini, Brand AI, Influencer AI, and creator platforms.
Social listening instruments and cultural trend analysis software.
Strategic planning methodologies, workshop facilitation, and executive presentation tools.

About the Company

WPP operates as a trusted growth partner for leading global brands, leveraging exceptional talent, trusted intelligence, and world-class partnerships. Supported by the pioneering agentic marketing platform known as WPP Open, the organization helps clients navigate change and capture commercial opportunities. WPP Media functions as the specialized artificial intelligence-driven media operating unit that merges media, data, and partnerships to achieve creative personalization at scale.

How to Apply

Interested candidates should visit the official WPP Media careers page online to review submission instructions and apply directly through the company website.

Questions candidates ask

Where is the Senior Social & Influencer Strategist position located?

The job is based in Johannesburg, South Africa.

Who does this role report to?

The position reports to the Strategic Account Manager, Social & Influencer.

How many years of experience are required for this role?

Candidates must have five to seven or more years of relevant experience in social strategy, influencer marketing, or digital strategy within an agency environment.

What employment type is this position?

This is a full-time employment opportunity.

Are there any preferred background traits mentioned for applicants?

Experience working with Fast-Moving Consumer Goods or global brands and collaborating with regional or international strategy teams is highly advantageous.

Ready to apply?

The application is on the official WPP Media careers page.

Apply on company site