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Senior Product Marketing Manager - Frontier Labs

Snorkel AISan Francisco, CA (Hybrid)430 - Marketing
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Salary
Not listed
Job type
Full-time
Posted
22 May 2026
Status
Open · checked 7d ago

About this role

Snorkel AI is hiring a Senior Product Marketing Manager for their frontier lab business in San Francisco, CA. This hybrid position suits an experienced product marketer ready to shape go-to-market strategies for advanced AI-native products.

Role Overview

The Product Marketing Manager for Frontier Labs will lead go-to-market execution for the organization's frontier lab business. Reporting to the Senior Director of Product Marketing, the selected individual will work alongside research, field-driven engineering, and sales teams to convert complex technical concepts into credible market positioning. This hands-on position requires establishing strong sales plays, managing competitive intelligence, and building assets tailored to research and procurement leaders.

Key Responsibilities

Execute end-to-end product launches for frontier-facing offerings, covering positioning, messaging, asset creation, and enablement.
Create and update sales enablement portfolios, including slide decks, battlecards, technical one-pagers, and demo narratives.
Partner cross-functionally to design integrated campaigns and account-based marketing programs aimed at frontier accounts.
Own the competitive intelligence function for the frontier space, tracking market shifts and equipping sales teams with winning insights.
Collaborate with the research team to produce external reports, technical blog posts, and co-marketing materials.
Manage the intake workflow for field requests, prioritizing projects based on revenue potential and strategic goals.

Requirements

Possess five to eight years of professional background in product marketing, technical marketing, or related fields, with at least two years centered on AI-native products.
Demonstrated expertise in shaping differentiated messaging and product narratives across the customer funnel.
Strong capability to translate intricate technical concepts into clear stories for research, business, and technical buyers.
Ability to maintain high standards and consistent quality within a fast-moving, high-growth startup setting.
Practical experience building sales enablement assets and playbooks for technical audiences.
Background in contributing to account-based marketing campaigns targeting specific technical buyer segments.
Proven track record of running competitive intelligence initiatives and turning market signals into sales wins.
Analytical mindset combining launch leadership with disciplined tracking of performance metrics.

Nice to Have

Working familiarity with frontier model development, including benchmarks, evaluations, reinforcement learning, post-training, and agentic systems.
Prior background in machine learning research, technical writing, developer relations, or marketing for machine learning platforms and developer tools.
Location based in or near San Francisco.
Experience using AI tools to enhance personal productivity while maintaining high creative standards.

Skills and Tools

Product positioning and go-to-market strategy
Competitive intelligence analysis
Sales enablement content creation
Technical communication and storytelling
Cross-functional campaign management

Salary and Benefits

The salary range for this position is $130,000 to $200,000 USD, with actual compensation determined by qualifications, skills, experience, and geographic location. Employees join a rapidly scaling organization offering stability, growth opportunities, and a collaborative work environment.

About the Company

Snorkel AI originated from the Stanford AI Lab in 2019 to operate as a frontier AI data lab. The organization partners with leading artificial intelligence laboratories and enterprises to deliver data development solutions, benchmarks, and custom environments that drive high-performing real-world AI systems.

How to Apply

Interested candidates should submit their application through the official company careers page to be considered for the role.

Questions candidates ask

What is the location and work model for this role?

The position is based in San Francisco, California, and follows a hybrid work model requiring three days a week in the office.

What is the salary range for the Senior Product Marketing Manager?

The compensation ranges between $130,000 and $200,000 USD, depending on factors such as qualifications, experience, skills, and location.

How many years of experience are required?

Candidates must have 5 to 8+ years of experience in product marketing or technical marketing, which must include at least 2 years focused specifically on AI-native products.

What are the main responsibilities of this position?

Key duties include leading go-to-market launches for frontier offerings, developing sales enablement assets, building competitive intelligence functions, and collaborating with research teams on technical content.

Where should I apply for this job?

Applicants should apply directly on the official company careers page of Snorkel AI.

Ready to apply?

The application is on the official Snorkel AI careers page.

Apply on company site