Role Overview
The Sales Enablement Lead, GTM Onboarding position at Anthropic in San Francisco, CA is a crucial role responsible for managing the end-to-end go-to-market onboarding program for new sales hires. This position suits an experienced program manager or enablement professional who is passionate about artificial intelligence, operational automation, and setting new team members up for success.
Key Responsibilities
Manage the entire GTM Onboarding program, encompassing curriculum creation, cohort scheduling, facilitator coordination, live instruction, and ongoing program refinement.
Design and present educational materials that explain Anthropic product offerings, sales strategies, customer narratives, and necessary tools like Salesforce, Gong, and Apollo.
Act as a secondary resource on technical platforms like Claude for Enterprise, Claude Code, and the Claude Developer Platform for incoming team members.
Recruit, prepare, and support internal facilitators and field volunteers, leading mock discovery sessions with new account executives.
Establish and maintain operational workflows, utilizing Claude to automate recurring administrative tasks.
Evaluate program effectiveness via attendance tracking, comprehension checks, feedback surveys, and ramp metrics to report findings to leadership.
Construct and update 30, 60, and 90-day ramp plans and post-onboarding resources to transition new hires toward quota attainment.
Collaborate across departments with hiring managers, Revenue Operations, Marketing, and product teams to identify gaps and update training content.
Work alongside the global enablement team to adapt programs for international staff and expanding role types.
Requirements
Minimum of 6 years of experience in sales enablement and program management roles.
Background in designing and delivering training or onboarding programs for sales teams, including curriculum creation and live facilitation.
Ability to translate complex technical product details into accessible language for non-technical audiences.
Strong program management capabilities with a history of executing multi-stakeholder operations reliably.
Familiarity with applying adult learning principles to training design and sequencing.
Clear communication skills suitable for interacting with new hires, facilitators, and executive leadership.
Capacity to navigate fast-paced environments with high ambiguity and build processes from the ground up.
Enthusiasm for the corporate mission to develop safe and beneficial AI systems.
Minimum education requirement of a Bachelor’s degree or an equivalent combination of education, training, and experience in a relevant field.
Nice to Have
Experience managing sales onboarding at a significantly scaled company.
Practical use of Claude or similar AI tools to automate operational workflows.
Prior experience measuring and reporting on sales ramp performance.
Background in adapting enablement content for international or multi-language audiences.
Previous experience working as a quota-carrying seller, sales engineer, or in a customer-facing technical role.
Skills and Tools
Sales enablement
Program management
Curriculum design
Adult learning principles
Salesforce, Gong, and Apollo
Claude and AI workflow automation
Cross-functional communication and leadership
Salary and Benefits
Annual On Target Earnings (OTE) range of $190,000 to $270,000 USD.
Competitive compensation and benefits package.
Optional equity donation matching.
Generous vacation and parental leave.
Flexible working hours.
Office space located in San Francisco.
Visa sponsorship provided where possible.
About the Company
Anthropic is a public benefit corporation headquartered in San Francisco focused on building reliable, interpretable, and steerable AI systems. The organization operates as a single cohesive team, viewing AI research as an empirical science akin to physics and biology. Employees work collaboratively in a hybrid office environment, with a policy requiring staff to be in the office at least 25% of the time.
How to Apply
Please submit your application directly on the official company careers page at anthropic.com/careers.
