Director of Global Growth Marketing and Sales Enablement
About this role
Translating complex advertising performance data into clear, actionable recommendations forms the core of daily operations, driving revenue growth with advertisers and improving campaign effectiveness. Directing growth marketing strategy and execution while leading the ads insights, measurement, and analytics function occupies a central focus for the Ads business. Collaboration happens closely with sales, product, engineering, and the Head of Global Advertising to scale the advertising platform and strengthen advertiser relationships.
Operating within a small, highly motivated team focused on engineering excellence, this leader owns the end-to-end insights and measurement agenda. Individuals who thrive in a flat organizational structure, demonstrate strong prioritization skills, and maintain a hands-on approach fit well within the environment. Success requires exceptional data fluency, strategic thinking, and the ability to build robust sales enablement programs.
What you will do
- Lead and develop the growth marketing teams and the ads insights, measurement, and analytics organization.
- Define and execute growth marketing strategies that increase advertiser acquisition, retention, and expansion.
- Develop frameworks, dashboards, and analyses that surface performance drivers and opportunities across campaigns and advertisers.
- Build and scale sales enablement programs, including playbooks, training, competitive intelligence, and case studies.
- Partner closely with Product and Engineering to influence roadmap priorities based on advertiser needs and performance gaps.
- Establish rigorous KPIs and reporting cadences for marketing effectiveness, advertiser health, and revenue impact.
- Recruit, mentor, and develop high-performing talent in marketing, analytics, and enablement.
What you need
- Ten or more years of progressive experience in growth marketing, digital advertising, measurement, analytics, or sales enablement.
- Proven leadership experience managing marketing and analytics teams in a high-growth environment.
- Deep expertise in advertising measurement, attribution, experimentation, and performance analytics.
- Strong track record at prominent advertising platforms, social media companies, or ad-tech organizations.
- Exceptional data fluency and comfort working with large-scale datasets, BI tools, and statistical concepts.
- Demonstrated experience building sales enablement programs that improve win rates, deal size, or advertiser retention.
- Bachelor's degree required.
Nice to have
- Prior experience in a Director-level or equivalent role supporting a significant advertising revenue business.
- Familiarity with privacy-centric measurement, multi-touch attribution, media mix modeling, or advanced experimentation platforms.
- Experience operating in New York or other major advertising hubs with strong agency and brand relationships.
- Advanced degree such as an MBA or a quantitative field.
Benefits
- Equity
- Comprehensive medical, vision, and dental coverage
- Access to a 401(k) retirement plan
- Short and long-term disability insurance
- Life insurance
- Various other discounts and perks
Skills and tech stack
Questions candidates ask
What is the compensation range for this role?
The base salary ranges from $200,000 to $280,000 USD. This base salary is part of a total rewards package that also includes equity and comprehensive benefits.
Where is the position located?
The role is located in New York, NY. Experience operating in New York or other major advertising hubs with strong agency and brand relationships is preferred.
What kind of team environment should candidates expect?
The team is small, highly motivated, and focused on engineering excellence with a flat organizational structure. All employees are expected to be hands-on and contribute directly to the company's mission.