Sr. Director, Consumer Intelligence & Strategy
About this role
The Sr. Director, Consumer Intelligence & Strategy role at OLLY is a remote position based in the USA that suits a strategic, consumer-obsessed leader with extensive experience in analytics and market intelligence. This position sits at the center of the Brand Impact Group, partnering closely with leaders across brand, innovation, sales, eCommerce, finance, and marketing to ensure enterprise decisions are rooted in actionable intelligence.
Role Overview
As the Senior Director of Consumer Intelligence and Strategy, the individual defines and leads the multi-year enterprise intelligence agenda for OLLY and SmartyPants. This remote position requires four trips per year to company offsites. The professional acts as the primary champion of the consumer, shaping growth strategies, innovation priorities, and commercial decisions by translating complex consumer, shopper, and cultural signals into clear business outcomes. The home company for this position is OLLY, part of the VMS Co-Op space.
Key Responsibilities
Requirements
Skills and Tools
Salary and Benefits
About the Company
OLLY is part of the VMS Co-Op, a collection of fast-growing companies specializing in Vitamins, Minerals, and Supplements that includes OLLY, SmartyPants, and future acquisitions. The company believes that the best growth strategies start with a deep understanding of people and fosters a culture of curiosity, experimentation, and continuous learning.
How to Apply
To apply for this remote position, please visit the official company careers page on the OLLY website to submit your application and follow the interview process steps.
Questions candidates ask
Is this position fully remote?
Yes, this is a remote role based in the USA, though it requires traveling approximately 4 times per year to company offsites.
What is the salary range for the Sr. Director, Consumer Intelligence & Strategy role?
The base pay range is $209,340 to $255,860 per year, with final compensation depending on geographic location and experience.
What experience is required for this job?
Candidates must have 15+ years of progressive experience across consumer insights, strategy, analytics, innovation, consulting, marketing, or related disciplines.
Are visa sponsorship opportunities available?
No, candidates must be authorized to work in the United States without sponsorship.
What benefits are included with employment?
Benefits include 100% employer-paid medical, dental, orthodontics, and vision insurance for employees, 4 weeks of PTO, 12 mental health days, 100% paid parental leave, fertility and adoption benefits, an annual bonus, a 401(k) with match, and various stipends.