Senior Manager, Marketing Research & Intelligence
About this role
Analytical professionals who thrive on translating complex market data into strategic growth drivers will find a strong fit in this position. Operating within the cloud infrastructure sector powering artificial intelligence innovation, the team relies on deep intelligence to shape go-to-market execution and target high-value accounts.
As the Senior Manager of Market Research and Intelligence, the incoming specialist establishes the foundational data infrastructure that guides sales targeting and competitive positioning. Responsibilities include sizing addressable markets, tracking competitor share, and identifying buyer personas with direct influence over artificial intelligence workload expenditures.
The role exists to accelerate campaign targeting and enhance worldwide brand awareness as the company scales its operations. Ideal candidates bring extensive experience in B2B marketing strategy, competitive intelligence, and econometric modeling to influence cross-functional decision-making.
What you will do
- Design and execute brand, audience, and customer research programs to translate raw findings into actionable business insights.
- Develop measurement frameworks for emerging discovery channels including Generative AI and large language models.
- Drive the ongoing maintenance and validation of Total Addressable Market and Serviceable Addressable Market data aligned with core business segments.
- Track market share against key competitors to inform positioning, prioritization, and overall go-to-market strategy.
- Identify specific buyer groups and personas with high purchase influence over artificial intelligence workload spending.
- Partner with brand, product marketing, and engineering teams to scale competitive insights across the organization.
- Deliver periodic segment updates through dashboards and integrate account targeting signals into marketing automation and CRM platforms.
What you need
- Demonstrated marketing strategy and go-to-market strategy experience within a B2B environment.
- Executive-level narrative development skills paired with the synthesis of complex insights and recommendations.
- Proven expertise in market intelligence and competitive intelligence domains.
- Hands-on experience with survey-based and hypothesis-based research methodologies.
- Econometric modeling, planning, and forecasting experience.
- Track record of vendor management across a research and intelligence portfolio.
Nice to have
- Dashboard visualization design, prototyping, and development
Benefits
- Medical, dental, and vision insurance 100% paid for by CoreWeave
- Company-paid Life Insurance and voluntary supplemental life insurance
- Short and long-term disability insurance along with FSA and HSA
- Tuition Reimbursement and Employee Stock Purchase Program
- Mental wellness benefits and family-forming support
- 401(k) with a generous employer match and flexible PTO
Skills and tech stack
Questions candidates ask
What is the compensation range for this role?
The base salary range for this role is $161,000 to $215,000. The starting salary is determined based on job-related knowledge, skills, experience, and market location.
What additional rewards are included besides base salary?
The total rewards package includes a discretionary bonus, equity awards, and a comprehensive benefits program based on eligibility. Eligible employees also receive insurance coverage, retirement matching, and paid time off.
Where is the position located?
The role is located in Sunnyvale, CA or San Francisco, CA.