About this role
Manual customer acquisition processes often bottleneck scaling efforts at growing manufacturing platforms, leaving potential demand untapped. To overcome this, MISUMI Americas needs a Senior AI Growth Engineer to design and ship the automated, AI-driven acquisition infrastructure that powers customer acquisition. The person in this role builds audience models, enrichment pipelines, personalization logic, and multi-touch campaign automation that the demand generation function relies on to operate.
Day-to-day work centers on constructing scalable systems for automated outbound workflows, lead routing, and lifecycle automation. Success in this position requires a systems thinker with a builder’s bias who defaults to automating a problem rather than executing manual tasks. Professionals who thrive in ambiguous, data-rich environments and enjoy collaborating closely with demand generation, data, and marketing operations teams will find a strong fit here.
What you will do
- Design, build, and maintain automated acquisition systems including AI-driven outbound workflows, enrichment pipelines, lead routing, and lifecycle automation.
- Build and scale personalization logic for inbound and outbound programs driven by audience segments, behavioral signals, and lifecycle stage.
- Instrument and integrate the acquisition stack encompassing customer data platforms, marketing automation, CRM, and experimentation tooling.
- Mine quantitative and qualitative data to identify high-propensity customer segments and construct models that score and prioritize acquisition targets.
- Leverage artificial intelligence and automation to enrich audience profiles through data appends, third-party signal aggregation, and web scraping.
- Partner with leadership to translate pipeline goals into automated campaign workflows spanning acquisition, onboarding, and account graduation.
- Build experimentation infrastructure and reporting dashboards to surface funnel performance, segment health, and campaign attribution.
What you need
- Demonstrated experience designing, building, and maintaining automated customer acquisition systems and AI-driven outbound workflows.
- Strong capability in integrating marketing tech stacks including customer data platforms, marketing automation tools, CRMs, and experimentation tooling.
- Proficiency in mining quantitative and qualitative data to build audience segmentation, scoring, and profiling models.
- Experience partnering with demand generation and marketing operations teams to translate pipeline goals into automated campaign workflows.
- Strong communication skills to translate technical systems into actionable narratives for both technical and non-technical stakeholders.
Skills and tech stack
Questions candidates ask
What is the compensation range for this role?
The compensation range for this position is $180,000 to $215,000 USD based on experience.
Where is the position located?
The job is listed as Remote - USA.
What kind of systems will this engineer build?
The person in this role designs and ships automated, AI-driven acquisition infrastructure including audience models, enrichment pipelines, personalization logic, and multi-touch campaign automation.
Who does this role collaborate with?
The engineer partners with the Director of Demand Generation, Director of Lifecycle Marketing, data and analytics team, marketing operations, product marketing, and sales.