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Product Manager, Performance AI

WPPUnited KingdomTechnology & Innovation
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Salary
Not listed
Job type
Full-time
Posted
25 Sept 2026
Status
Open · checked 7d ago

About this role

Role Overview

The Product Manager, Performance AI position at WPP based in the United Kingdom involves supporting the product development lifecycle for data-driven marketing solutions such as the WPP Open platform. This role suits an analytical professional with zero to two years of experience who is eager to translate user needs and data insights into clear product requirements.

Key Responsibilities

Assist in defining, documenting, and prioritizing product requirements, user stories, and acceptance criteria based on business goals and user needs.
Collaborate closely with UX designers, data scientists, engineering leads, and other product managers to maintain a shared understanding of product features.
Manage and refine product backlogs, join agile ceremonies like sprint planning and stand-ups, and support release cycles.
Conduct market research and competitive analysis to identify industry trends in marketing AI and data.
Utilize SQL and analytical tools to query datasets, analyze product performance, and uncover trends that inform strategy.
Work alongside data engineers and data scientists to evaluate data availability, schemas, quality, and feature enhancements.
Track key performance indicators and metrics to measure feature success after launch while ensuring data integrity.
Communicate product updates, progress, and release notes to internal stakeholders, and gather feedback from clients and internal teams.
Prepare documentation and presentations to explain the product vision, strategy, and roadmap.

Requirements

Zero to two years of experience in a business analyst, data analyst, product, or similar role involving software development exposure.
Essential proficiency in SQL to write queries that extract, analyze, and manipulate data from different sources.
Solid understanding of relational databases and data warehousing concepts.
C2 fluency in English.
Familiarity with Agile frameworks like Scrum and Kanban, alongside the software development lifecycle.
Capability to write and define clear product requirements, acceptance criteria, and user stories.
Strong problem-solving and analytical abilities to interpret complex data into actionable product insights.
Excellent verbal and written communication skills for interacting with technical and non-technical audiences.
Bachelor degree in fields such as Computer Science, Engineering, Marketing, Business, Economics, Statistics, or a related quantitative discipline.

Nice to Have

Prior experience working with data visualization platforms such as Power BI, Tableau, or Looker.

Skills and Tools

SQL
Relational Databases
Data Warehousing
Agile Methodologies (Scrum, Kanban)
Data Visualization Tools (Tableau, Looker, Power BI)
Product Requirement Documentation

About the Company

WPP serves as a trusted growth partner for leading global brands, combining media intelligence, data solutions, creativity, next-generation production, and strategic counsel. The Data & Technology Solutions division operates as a unified global team building technology products for marketing transformation, anchored by the WPP Open agentic marketing platform. The organization brings together over 2,000 professionals across 20 markets globally, fostering a culture of creativity, belonging, and continuous learning.

How to Apply

Candidates interested in joining the team should visit the official WPP careers page to submit their application.

Skills and tech stack

SQL

Questions candidates ask

What is the location of this job?

This position is located in the United Kingdom, operating on a hybrid schedule with teams working from the office approximately four days a week.

How many years of experience are required?

The role requires zero to two years of experience in a product, business analyst, data analyst, or related role with software development exposure.

What technical language is essential for the position?

Proficiency in SQL is essential for writing complex queries to extract, analyze, and manipulate data from various sources.

What educational background is needed?

Applicants must hold a Bachelor degree in Computer Science, Engineering, Business, Marketing, Economics, Statistics, or a related quantitative field.

What platform is central to the data and technology solutions team?

WPP Open, the agentic marketing AI platform, connects marketing professionals, data, tools, and AI in a single place.

Ready to apply?

The application is on the official WPP careers page.

Apply on company site