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Organic Growth Lead

Get a cash advance in minutes with no strings attachedSan Francisco, CAMarketing
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Salary
$170K - $190K USD
Job type
Full-time
Posted
4 Sept 2026
Status
Open · checked 7d ago

About this role

The Organic Growth Lead role at Credit Genie is an onsite position based in San Francisco, California, offering a full-time opportunity for an experienced marketing professional to build the company's organic acquisition engine from the ground up. This role is ideal for a strategic yet hands-on expert who thrives in a fast-paced fintech environment and wants to own SEO, AEO, and content initiatives end-to-end.

Role Overview

Credit Genie seeks its first dedicated Organic Marketing hire to shape the organic growth strategy and execute it from research to publishing. The person in this position will work alongside design, growth marketing, product marketing, research, data, engineering, social media, compliance, and product teams to build a cohesive growth engine. Responsibilities include setting the SEO and AEO roadmap, establishing topic and keyword strategies, managing the editorial calendar, and producing high-quality content designed to rank in search results and AI answer engines.

Key Responsibilities

Own the end-to-end organic growth strategy, including SEO/AEO roadmaps, topic strategies, and editorial calendars, while personally executing tasks from research to publishing.
Produce optimized content across blogs, website pages, in-app copy, and guides that target traditional search engines and AI answer engines.
Drive technical and on-page SEO by collaborating with engineering on site architecture, schema markup, crawlability, and Core Web Vitals.
Track performance, rankings, traffic, and citations using Google Search Console, GA4, and platforms like Ahrefs or SEMrush.
Translate product requirements and insights into clear, on-brand copy that aligns with business objectives and regulatory compliance.
Utilize AI tools for ideation, drafting, and optimization, refining the outputs to meet strict brand standards.
Analyze data regularly to continuously improve engagement, acquisition, and conversion rates.

Requirements

Seven or more years of experience managing content marketing in a B2C environment.
Proven writing and editing capabilities across diverse formats.
Hands-on fluency in SEO best practices and familiarity with analytics tools such as Google Search Console, GA4, Ahrefs, SEMrush, Moz, and Screaming Frog.
Demonstrated track record of achieving measurable organic growth, including specific traffic, ranking, or share-of-voice gains.
Knowledge of emerging AEO and GEO practices, structured data, and optimization for AI-generated answers.
Comfort leveraging AI tools for content creation while maintaining brand integrity and compliance.
Exceptional attention to detail combined with a strong blend of strategic planning and execution skills.
Ability to thrive in a fast-paced, dynamic workplace.

Nice to Have

Background working in fintech, financial wellness, or adjacent industries.

Skills and Tools

SEO and AEO strategy
Content writing and editing
Technical SEO and schema markup
Google Search Console, GA4, Ahrefs, SEMrush, Moz, and Screaming Frog
AI content tools for ideation and optimization

Salary and Benefits

Annual base salary range between $170,000 and $190,000 in USD.
100% company-paid medical, dental, and vision coverage for employees and dependents starting on day one.
Up to $100 per month in fitness reimbursement or a complimentary membership to LifeTime Fitness or Equinox.
401(k) retirement plan featuring a 3.5% match with immediate vesting.
Pre-tax benefits including a $1,000 HSA match.
Complimentary lunch and dinner meal program.
Life and accidental insurance, short and long-term disability coverage, and flexible PTO.
Eligibility for bonus and equity programs.

About the Company

Credit Genie is a mobile-first financial wellness platform founded in 2019 that utilizes artificial intelligence to deliver personalized insights, instant cash access, and credit-building tools. Backed by Khosla Ventures and industry leaders from PayPal, Square, and Cash App, the company focuses on creating inclusive, customer-centric financial solutions. Employees work five days a week from the San Francisco office to foster close collaboration and strong culture, with flexibility provided when necessary.

How to Apply

Interested candidates should visit the official Credit Genie careers page to submit an application and learn more about joining the team.

Questions candidates ask

What is the salary range for the Organic Growth Lead position?

The annual base salary ranges from $170,000 to $190,000 USD, with exact levels determined based on skills, education, and experience. Additional compensation may include bonuses and equity programs.

Is this a remote role?

No, this is an onsite position located in San Francisco, California. Employees work from the office five days a week to support collaboration and company culture, though flexibility is offered for exceptional circumstances.

What experience is required for this role?

Candidates must have 7+ years of experience managing content marketing in a B2C environment, along with a proven track record of measurable organic growth and hands-on SEO/AEO execution.

What benefits are included with employment?

Benefits include 100% company-paid medical, dental, and vision coverage, a 401(k) with a 3.5% match, a $1,000 HSA match, fitness reimbursements or gym memberships, daily lunch and dinner meals, life and disability insurance, and flexible PTO.

Who founded Credit Genie?

Credit Genie was founded in 2019 by Ed Harycki, the former founder of Swift Capital.

Ready to apply?

The application is on the official Get a cash advance in minutes with no strings attached careers page.

Apply on company site