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Content Marketing Lead

TRM LabsUnited StatesGo-To-Market
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Salary
$140K - $188K USD
Job type
Full-time
Work mode
Remote
Posted
30 Sept 2026
Status
Open · checked 7d ago

About this role

The Content Marketing Lead at TRM Labs is a full-time remote opportunity based in the United States designed for a seasoned professional to produce flagship brand content and drive distribution. This role is well-suited for an AI-native storyteller who wants to shape the public narrative around modern crime fighting and digital asset security.

Role Overview

TRM Labs provides AI-powered intelligence solutions that help public and private sector agencies investigate and disrupt crime. As the Content Marketing Lead, you will produce TRM's flagship brand content, establishing the company as the primary reference point on the issues defining modern crime. You will spend most of your time creating high-impact, globally relevant work with internal experts and ensuring it reaches target audiences through strategic distribution. Additionally, you will establish content quality standards across the organization and build the frameworks and AI workflows that allow regional and campaign marketers to produce strong work independently.

Key Responsibilities

Create flagship content alongside Insights, Policy, leadership, and SME teams to establish TRM as an authority on critical customer issues.
Own distribution for all produced material, managing owned channels directly and partnering with Demand Gen and Comms for earned media, paid promotion, and executive voice.
Oversee corporate social channels and define the corporate voice and tone by building style guides, templates, and AI workflows.
Manage the company blog and Resources hub while collaborating with technical and agency partners on SEO and GEO content strategies.
Compress drafting and production cycles using AI tools and ship fast-to-market content to win industry moments.

Requirements

5+ years of B2B content marketing experience with a portfolio of flagship, point-of-view work.
Strong editorial judgment with demonstrated experience setting and enforcing standards for other teams.
An AI-native approach utilizing artificial intelligence across research, drafting, repurposing, and optimization.
A distribution mindset focused on planning reach before publishing.
Experience collaborating with SEO and GEO specialists to own content performance.
Excellent writing capabilities that distill nuanced, technical topics for diverse audiences.

Nice to Have

Background in cybersecurity, threat intelligence, fintech, or public-sector-facing work.

Skills and Tools

B2B content marketing and editorial strategy
AI-native writing, research, and workflow optimization
SEO and GEO content strategy management
Cross-functional distribution and channel management
Technical translation and distillation

Salary and Benefits

Estimated US base salary range of $140,000 to $188,000 per year.
Individual pay is determined by skills, qualifications, experience, and geographic location.
Potential eligibility to participate in TRM’s equity plan.

About the Company

TRM Labs is a Series C company backed by investors like Goldman Sachs, Bessemer, Y Combinator, and Thoma Bravo, with $220M in total funding. Headquartered in San Francisco with a distributed-first model, the organization builds platforms that enable investigators to trace illicit activity, build cases, and construct operating pictures of threat networks to make the world safer and more secure.

How to Apply

Review the job description carefully on the official TRM Labs careers page and submit your application directly to ensure your materials reach the appropriate hiring team.

Questions candidates ask

What is the salary range for the Content Marketing Lead position?

The estimated US base salary range is $140,000 to $188,000 per year, depending on skills, qualifications, experience, and location. The role may also be eligible to participate in TRM’s equity plan.

Is this position remote?

Yes, this is a full-time remote position based in the United States, operating within TRM's distributed-first work model.

What level of experience is required?

Candidates must have 5+ years of B2B content marketing experience, accompanied by a portfolio of flagship, point-of-view work.

What does AI fluency mean at TRM Labs?

AI fluency is a baseline expectation requiring team members to use AI to accelerate repeatable workflows, structure and solve problems, improve output quality, and increase speed and leverage.

How should I submit my application?

You should apply directly through the official TRM Labs careers page to ensure your application is reviewed by the Talent team.

Ready to apply?

The application is on the official TRM Labs careers page.

Apply on company site