Singular is seeking a full-time User Acquisition Manager for AI Products to join the team in Austin. This role is well-suited for a marketing professional with a background in mobile growth who wants to help shape the future of artificial intelligence in performance marketing.
Role Overview
This position offers a distinct blend of hands-on user acquisition responsibilities and product innovation in Austin. The professional in this role will manage the complete UA lifecycle for a portfolio of clients while collaborating directly with engineering and product teams. Daily duties involve executing campaigns, consulting with clients, and helping design automated tools that streamline performance marketing workflows.
Key Responsibilities
Manage full-cycle user acquisition strategies and execution for accounts, starting from onboarding and extending through ongoing optimization.
Formulate growth plans that align directly with client profitability, customer acquisition cost, return on ad spend, and revenue objectives.
Oversee creative strategies, build creative concepts, and collaborate with designers or AI utilities to create high-performing assets.
Deploy, supervise, and refine campaigns across platforms like Meta, Google Ads, TikTok, Apple Search Ads, Unity, and alternative acquisition channels.
Evaluate campaign metrics, share findings with clients, and spot new avenues for expansion.
Establish reliable client partnerships by acting as a strategic advisor for user acquisition.
Assist the sales pipeline through client presentations, product demonstrations, and strategic talks with prospective accounts.
Collaborate alongside engineering and product management to formulate automated workflows and AI-driven agents for user acquisition.
Evaluate emerging AI solutions, supply organized feedback, and assist in prioritizing product enhancements.
Test new features through active client campaigns and convert user needs into specific product requirements.
Requirements
Minimum of 5 years of practical, hands-on mobile user acquisition experience.
Demonstrated background in overseeing the complete user acquisition lifecycle from strategy to execution and reporting.
Experience handling substantial paid media budgets across diverse acquisition networks.
Extensive familiarity with major performance marketing platforms including Google Ads, Meta, TikTok, Apple Search Ads, and Unity.
Strong comprehension of mobile measurement, attribution, incrementality, LTV, CAC, and ROAS.
Capability to present confidently to clients in the capacity of a strategic advisor.
Superior communication abilities with the aptitude to turn business challenges into product requirements.
Strong enthusiasm for artificial intelligence and creating products that automate marketing tasks.
Solid analytical perspective and ease in utilizing data for decision-making.
Self-starting nature with comfort operating in an early-stage and fast-moving environment.
Nice to Have
Background working in an agency managing multiple client accounts.
Previous exposure to AdTech, MarTech, mobile app marketing, or MMPs.
Direct collaboration experience with engineering and product teams.
Experience assessing AI utilities, marketing automation solutions, or prompt engineering.
Background in launching or expanding AI-enabled marketing processes.
Skills and Tools
Meta, Google Ads, TikTok, Apple Search Ads, Unity, and performance marketing platforms
Attribution, incrementality, CAC, LTV, ROAS, and mobile measurement
AI tools, marketing automation, prompt engineering, and product requirement definition
Data analysis and campaign performance reporting
About the Company
Singular provides a next-generation attribution and analytics platform that assists marketers in growing rapidly through precise performance insights. Major brands such as Uber, Lyft, Airbnb, DoorDash, LinkedIn, Activision, Electronic Arts, and Warner Bros. Games utilize Singular to optimize marketing investments, block ad fraud, and link marketing data to their BI stacks.
How to Apply
Interested candidates should visit the official company careers page to apply for this position.