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Technical Product Marketing Manager

fullstoryAtlantaProduct Marketing
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Salary
$150K - $165K USD
Job type
Full-time
Work mode
Remote
Experience
Senior
Posted
11 Sept 2026
Status
Open · checked 7d ago

About this role

This hybrid role is based in Atlanta and requires in-office attendance one day per week, making it ideal for a product marketing professional with a background in developer go-to-market strategies. The Technical Product Marketing Manager will position Fullstory as an essential tool for developers and drive product-led growth.

Role Overview

Fullstory seeks a Technical Product Marketing Manager, Developer GTM to act as a primary outbound technical voice for the platform. Reporting to the VP of Product Marketing, the individual will collaborate with product, engineering, sales, and marketing departments to help developers realize the value of the platform.

Key Responsibilities

Build and scale AI-native go-to-market workflows utilizing large language models, Claude, and AI coding tools to accelerate code sample generation, technical content, and documentation.
Create developer messaging and positioning by translating telemetry capabilities into SDK guides, developer documentation, and sample repositories.
Maintain an active public presence across GitHub, X, LinkedIn, and developer events through utilities, code teardowns, and educational content.
Design and implement product-led growth experiments to optimize developer onboarding from code snippets to feature adoption.
Partner cross-functionally with product, engineering, growth, and developer relations to analyze user behavior, remove signup friction, and automate activation campaigns.
Establish best practices for AI agents, prompt engineering, and automated go-to-market processes for the product marketing team.

Requirements

Proven background in marketing to technical audiences or developers, demonstrated by a public history of technical content, active GitHub repositories, or developer-focused social channels.
Mastery of AI-native workflows with practical experience applying AI coding tools, LLM platforms, and automation software.
Fluent code literacy including reading and writing JavaScript, TypeScript, or modern frontend frameworks, interacting with APIs, and building functional sample applications.
Demonstrated success in driving product-led growth conversion loops, self-serve onboarding, and developer activation metrics.
Technical storytelling abilities with a portfolio of self-authored assets explaining observability, telemetry, or system architecture.

Skills and Tools

LLMs
Claude
AI coding tools
Cursor
Copilot
JavaScript
TypeScript
APIs
GitHub
X
LinkedIn

Salary and Benefits

The base salary ranges from $150,000 to $165,000 USD, determined by relevant experience and qualifications, and is eligible for a discretionary bonus of up to 15% of the base salary based on performance targets. Benefits include sponsored benefit packages for US-based employees, a flexible PTO policy, federal holidays, an annual company-wide closure, professional development training, an annual learning subsidy, a monthly productivity stipend, paid parental leave, bereavement leave, and team off-sites.

About the Company

Fullstory provides a behavioral data platform that helps businesses understand and improve digital experiences, customer journeys, and online interactions. The company values curiosity, collaboration, and the potential of AI to enhance efficiency and creativity.

How to Apply

Interested candidates should apply directly on the official company careers page.

Skills and tech stack

Questions candidates ask

Where is the position located?

This is a hybrid position based in Atlanta, requiring in-office attendance one day per week.

What is the salary range for this role?

The base salary ranges between $150,000 and $165,000 USD, with eligibility for a discretionary bonus of up to 15% of the base salary based on performance targets.

Who does this role report to?

The Technical Product Marketing Manager reports to the VP of Product Marketing.

What technical skills are required?

Candidates must have code literacy in JavaScript, TypeScript, or modern frontend frameworks, experience interacting with APIs, familiarity with AI coding tools and LLMs, and a background in marketing to developers.

Ready to apply?

The application is on the official fullstory careers page.

Apply on company site