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Sr. Brand & Content Manager

TaskRabbitNew York, New York, United States; San Francisco, California, United StatesMarketing
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Salary
$142K - $189K USD
Job type
Full-time
Posted
7 Aug 2026
Status
Open · checked 7d ago

About this role

Role Overview

The Sr. Brand and Content Manager at Taskrabbit is a hybrid marketing position based in either New York City or San Francisco, requiring two days of in-office collaboration per week. This role suits an entrepreneurially minded, data-driven professional with over seven years of experience who wants to build and scale a global content engine that shapes consumer perception and long-term demand.

Key Responsibilities

Own and evolve the global content strategy, editorial calendar, and content pillars anchored in brand positioning and category insights.
Build the messaging architecture and manage a cross-channel content engine that translates brand positioning into value propositions for clients, taskers, and partners.
Partner with SEO and AEO teams to align content strategy with high-intent search and AI discovery opportunities.
Develop and manage the end-to-end process for major campaigns, generating concepts rooted in cultural moments and customer triggers.
Collaborate closely with the creative department to brief and develop scalable content formats across video, social, and editorial channels.
Define success metrics for content strategy and continuously analyze channel performance to optimize output and scale successful initiatives.

Requirements

Minimum of 7 years of professional experience in content strategy, brand marketing, or editorial roles.
Strong strategic thinking skills with a proven ability to translate brand positioning into actionable content systems.
Experience managing cross-channel content across social media, video, CRM, PR, or editorial platforms.
Deep understanding of content performance across major digital platforms like YouTube, Instagram, and TikTok.
Demonstrated track record of originating campaign concepts and presenting rough ideas to leadership.
Comfortable operating in a fast-paced environment and building brand messaging maps from the ground up.

Nice to Have

Prior experience working within marketplace, consumer tech, or home and lifestyle brands.
Familiarity with SEO, AEO, and content optimization for search and AI-driven discovery.
Experience collaborating with creators, influencers, or utilizing AI tools for content development and production.
Proficiency in project management tools such as Asana.

Skills and Tools

Brand marketing and global content strategy
Cross-channel content programming and messaging architecture
Campaign ideation, concept generation, and creative briefing
Analytics, performance measurement, and optimization
Project management tools including Asana

Salary and Benefits

Annual base pay range of $142,000 to $189,000, determined by experience, qualifications, geography, and level.
Total compensation package includes base pay, company bonuses, and comprehensive benefits.
Employer-paid health insurance and a 401(k) match with immediate vesting for US-based employees.
Generous and flexible time off featuring two company-wide closure weeks.
Additional perks including Taskrabbit product stipends, wellness, productivity, and education stipends, IKEA discounts, and reproductive health support.

About the Company

Taskrabbit operates a marketplace platform that connects everyday users with Taskers to handle home to-do's like furniture assembly, handyman work, and moving help. Together with IKEA, the company helps people earn a meaningful income on their own terms. Recognized multiple times as a Built In Best Place to Work, Taskrabbit fosters a collaborative, pragmatic, and fast-paced culture that celebrates innovation, inclusion, and diversity.

How to Apply

Interested candidates should visit the official Taskrabbit careers page to submit an application.

Questions candidates ask

What is the salary range for the Sr. Brand & Content Manager position?

The annual base pay range is $142,000 to $189,000, which does not include company bonuses or other total cash compensation elements.

Where is this job located?

This role is hybrid and can be based out of either the San Francisco office in the Financial District or the New York City office in NoMad, requiring two days of in-office collaboration per week.

How many years of experience are required for this role?

Candidates must have 7 or more years of experience in content strategy, brand marketing, or editorial roles.

What benefits does Taskrabbit offer US-based employees?

US-based employees receive employer-paid health insurance, an immediate vesting 401(k) match, flexible time off with two company-wide closure weeks, product stipends, wellness, productivity, and education stipends, IKEA discounts, and reproductive health support.

Can I opt out of the AI-assisted prescreening process?

Yes, US-based candidates can opt out of the AI prescreening tool by selecting 'opt out' on the application form or by emailing talentacquisition@taskrabbit.com for a manual review.

Ready to apply?

The application is on the official TaskRabbit careers page.

Apply on company site