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Social Media Manager, AI & Automation

lelandLeland HQ - Lehi, UTMarketing
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Salary
Not listed
Job type
Full-time
Experience
Mid · 2+ yrs
Posted
26 Sept 2026
Status
Open · checked 7d ago

About this role

This role suits an experienced social media professional with a strong interest in automation who wants to transform extensive educational archives into engaging digital content. Based at the company headquarters in Lehi, UT, the Social Media Manager position involves building automated workflows to scale digital reach across multiple platforms.

Role Overview

Leland seeks a Social Media Manager to repurpose a massive digital archive of livestreams, webinars, courses, and coaching sessions into native content for various digital channels. Reporting directly to the Content & Creative Lead, the person in this role will establish automated production systems to distribute daily posts and cultivate an active online community.

Key Responsibilities

Extract key moments from internal video and audio archives to clip, edit, and tailor for specific platforms.
Publish daily content across LinkedIn, TikTok, Instagram, YouTube, and X to increase audience reach and follower counts.
Engage with audiences through comments, direct messages, and interactions on external posts to foster community engagement.
Design and implement AI-driven production workflows for content discovery, editing, captioning, scheduling, and analytics.
Establish brand guidelines and templates to maintain high quality despite high-volume output.
Analyze performance data, track algorithm updates, test new formats, and assist team members with personal channel growth.

Requirements

Possess two to four years of experience managing brand, media company, or creator social accounts with demonstrable growth.
Demonstrate deep familiarity with current social media platforms and trending formats.
Display high aesthetic standards for content evaluation.
Apply video editing skills using software like CapCut, Premiere, or Descript.
Show proven experience building automations or AI-driven workflows.
Maintain strong organizational abilities to manage a high-volume publishing calendar.

Nice to Have

Experience working in edtech, marketplaces, AI enablement, or selling to university and L&D buyers.
Background in building an independent personal following.

Skills and Tools

Claude
CapCut
n8n
Zapier
Premiere
Descript
LinkedIn
TikTok
Instagram
YouTube
X

About the Company

Founded in 2021, Leland connects individuals with experts, programs, and communities to help them reach career and educational goals, while also assisting businesses with AI-native training, hiring, and infrastructure. The organization has raised nineteen million dollars from investors and operates out of its headquarters in Lehi, Utah.

How to Apply

Candidates should visit the official company careers page to submit an application for this position.

Skills and tech stack

Questions candidates ask

Where is the Social Media Manager position located?

The role is located at Leland HQ in Lehi, UT.

Who does this position report to?

The Social Media Manager reports to the Content & Creative Lead.

How many years of experience are required?

Candidates must have 2 to 4 years of experience running social media for a brand, media company, or creator.

What tools are used for building automated workflows in this role?

Workflows are built using tools such as Claude, CapCut, n8n, and Zapier.

What social media channels will this role manage?

The role manages content across LinkedIn, TikTok, Instagram, YouTube, and X.

Ready to apply?

The application is on the official leland careers page.

Apply on company site