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SEO & AEO Manager

campfireSan FranciscoMarketing
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Salary
Not listed
Job type
Full-time
Experience
Senior · 7+ yrs
Posted
21 Sept 2026
Status
Open · checked 7d ago

About this role

This position suits an experienced B2B search professional looking to shape both traditional and AI-driven organic growth for a financial technology platform in San Francisco. The SEO & AEO Manager at Campfire oversees organic traffic acquisition and AI citation visibility to drive qualified pipeline for mid-market finance teams.

Role Overview

Campfire seeks an SEO & AEO Manager based in San Francisco to direct organic search and answer-engine optimization strategies. The professional in this position will bridge classic search engine results and AI-generated answers, building measurement frameworks and technical roadmaps.

Key Responsibilities

Direct the organic strategy, covering keyword research, site architecture, technical optimization, internal linking, and content initiatives tied to pipeline generation.
Design the answer-engine optimization initiative by determining buyer queries for LLMs, structuring content with schema, and monitoring citation shares.
Collaborate with the storytelling team on search and answer intents, establishing shared calendars and unified voice guidelines.
Partner with the social media manager to build community presence on platforms like Reddit for visibility.
Maintain technical search health concerning crawlability, performance metrics, and migrations alongside web partners.
Establish analytics for rankings, organic pipeline, and AI visibility.
Execute digital PR and link-acquisition initiatives utilizing original research and tools.

Requirements

Seven or more years of B2B search engine optimization experience demonstrating pipeline contribution and turnaround capabilities.
Practical familiarity with standard platforms including Google Search Console, Google Analytics 4, Ahrefs or Semrush, and Screaming Frog.
Comprehension of LLM search retrieval mechanics and source citation.
Foundation in technical search optimization with the ability to draft specifications for engineers.
Content strategy expertise spanning writer briefings and editorial review.
Analytical capabilities to establish measurement systems.

Nice to Have

Familiarity with AI visibility monitoring solutions such as Profound, Peec, or custom tracking mechanisms.
Fundamental knowledge of Python or SQL for data analysis.
Background in multi-region or international search optimization.

Skills and Tools

Google Search Console
Google Analytics 4 (GA4)
Ahrefs
Semrush
Screaming Frog
CMS platforms
Schema markup
Python
SQL

About the Company

Campfire operates as a core accounting platform designed for mid-market finance teams, replacing traditional systems with an AI-native infrastructure.

How to Apply

Candidates should apply on the official company careers page.

Skills and tech stack

Google Search ConsoleGA4AhrefsSemrushScreaming FrogPythonSQLProfoundPeecLLMLLMs

Questions candidates ask

What is the location of the SEO & AEO Manager role?

The position is located in San Francisco.

How many years of experience are required?

Candidates must have 7 or more years of B2B SEO experience.

What core surfaces will this role manage?

The role owns both classic search results and AI-generated answer surfaces.

What optional technical skills are valued?

Basic Python or SQL for analysis at scale is listed as a nice-to-have skill.

What company offers this position?

The role is offered by Campfire.

Ready to apply?

The application is on the official campfire careers page.

Apply on company site