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Marketing Lead

ImmunefiRemoteMarketing
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Salary
Not listed
Job type
Full-time
Work mode
Remote
Posted
20 Mar 2026
Status
Open · checked 7d ago

About this role

Role Overview

The Marketing Lead at Immunefi is a hands-on leadership opportunity for an experienced professional to build a complete marketing function from the ground up in a remote environment. This role suits a self-driven builder who knows how to create trust and generate demand with technical, skeptical audiences using AI-leveraged systems and organic proof.

Key Responsibilities

Own the marketing function end-to-end, acting as both the strategist and the entire initial execution budget.
Architect AI-powered marketing infrastructure, deploying agent-based workflows and automation pipelines to maximize individual output.
Drive go-to-market and product marketing strategies for core security offerings like Bug Bounty Subscriptions, Managed Triage, and Audit Competitions.
Define ideal customer profiles, develop messaging architectures, and generate top-of-funnel demand and qualified pipeline for Sales.
Shape category narrative and daily brand identity in partnership with the CEO to establish Immunefi as the trust layer for Web3 security.
Build systems for organic-first content, PR, events, and social media while activating the security-researcher community.
Manage token positioning and ecosystem activation alongside the leadership team after the initial core engine is established.

Requirements

Demonstrated experience scaling a marketing function from zero to one at a startup without a dedicated team or corporate budget.
Native intuition for marketing to technical, expert, or skeptical buyers where proof and organic reach outperform paid advertising.
Hands-on expertise as a systems architect who actively designs and deploys AI-powered and agent-based marketing workflows.
Strong product marketing fundamentals with a track record of defining ICPs and shipping GTM programs in fast-moving industries.
High agency, autonomous working style with strong async communication skills and a resilient, direct approach.
Ability to maintain at least four hours of daily overlap with US and European business hours in a fully remote setup.

Nice to Have

Familiarity with Web3 community platforms such as Discord, Telegram, and X, alongside token-based network effects.
Professional background in crypto audits, cybersecurity, blockchain infrastructure, developer tools marketing, or an engineering background.
Established network within the broader Web3 ecosystem.

Skills and Tools

Zero-to-one startup marketing and GTM strategy
AI-powered workflows and marketing automation architecture
Product marketing and messaging development
Content, PR, and community activation
Async communication and autonomous project management

Salary and Benefits

100% remote-first work environment with flexible scheduling
Autonomous working culture alongside a trusting, smart, and reliable global team
Opportunity to build an early-stage company path in a rapidly evolving market
Chance to create measurable impact by securing smart contracts and the future of money

About the Company

Immunefi is the leading crowdsourced security platform for the digital economy, protecting billions in onchain assets by connecting skilled ethical hackers with protocols needing security infrastructure. Offering bug bounties, managed triage, and audit competitions, the company is the dominant player in Web3 security while expanding into broader enterprise and regulated markets.

How to Apply

Visit the official company careers page to apply for the Marketing Lead position and submit your application materials.

Questions candidates ask

Is this position fully remote?

Yes, this is a 100% remote role within a globally distributed team that requires maintaining at least four hours of daily overlap with US and EU business hours.

Who does the Marketing Lead report to?

The role reports directly to the VP of Delivery, with a dotted line to the CEO regarding brand narrative and token strategy.

What is the primary focus of the Marketing Lead?

The primary focus is building the marketing function from zero to one, architecting AI-powered marketing systems, and driving go-to-market strategies for Immunefi's security products.

Is prior token marketing experience required to apply?

Deep token marketing experience is not a prerequisite, though comfort with Web3 community dynamics is considered a plus.

What kind of team environment can candidates expect?

Immunefi operates as a lean, focused, async-first team with high standards, zero bureaucracy, and an emphasis on radical truth and direct feedback.

Ready to apply?

The application is on the official Immunefi careers page.

Apply on company site