Head of Product, AI Enablement (f/m/d)
About this role
Awin needs a product leader to solve the challenge of transforming AI capabilities into practical product outcomes rather than isolated experiments. Operating across Berlin and London, the incoming Head of Product for AI Enablement will define the strategy for how artificial intelligence creates measurable value for thousands of advertisers and publishers on the platform. The person in this position will determine where AI genuinely alters product economics and where it remains a distraction, ensuring that technology serves business impact rather than novelty.
Working directly with executive leadership, the successful candidate will align AI investments with commercial priorities and build a dedicated product team from the ground up. Responsibilities include making disciplined build-versus-buy decisions, translating technical capabilities into a sequenced roadmap, and measuring success through actual adoption and efficiency gains. Candidates who thrive in this environment possess deep technical fluency with data and APIs, combined with a pragmatic, outcome-obsessed approach to product management.
What you will do
- Own the overarching product strategy for AI-driven value to determine where technology changes user experience and platform economics.
- Convert practical AI capabilities into a prioritized, sequenced product agenda focused on measurable business outcomes.
- Partner directly with the executive leadership team to align AI investments with company priorities and defend decisions in commercial terms.
- Hire, develop, and lead a product team with real ownership over budget and personnel.
- Establish standards for build-versus-buy choices by evaluating opportunity costs and existing tooling.
- Drive practical adoption across internal and external users to ensure shipped capabilities deliver tangible utility.
What you need
- Demonstrated experience running product organizations with a strong understanding of where AI creates leverage versus distraction.
- Outcome-obsessed mindset that prioritizes business impact and commercial metrics over technology novelty.
- Commercial sharpness capable of defending product roadmaps in P&L terms during reviews.
- Credibility with engineering teams to navigate data, APIs, and model capabilities without needing to build them directly.
- Proven background as a builder of teams who knows how to hire and develop product talent that successfully ships features.
Benefits
- Four-day Flexi-Week with one lighter or disconnected day per week at full pay
- Hybrid and remote working scheme with flexi-office flexibility
- Monthly work expense contribution and remote working furniture package
- Health and wellbeing initiatives including sports offers
- Access to the Awin Academy training suite for professional and personal growth
- Peer-to-peer recognition programme with voucher rewards
Skills and tech stack
Questions candidates ask
What is the remote working policy for this role?
The position offers flexibility through a hybrid and remote working scheme designed to foster trust and working flexibility, supported by a monthly expense contribution and a home office furniture package.
What team and executive collaboration is expected?
You will work directly with leadership to align AI investment with company priorities, and you will hire and develop the product talent needed to execute with real ownership over people and budget.
How is success measured for AI enablement initiatives?
Every initiative under your remit is judged on measurable business impact—such as adoption, efficiency, revenue, or customer outcome—rather than on whether something uses AI.
What professional development opportunities are available?
You can utilize the extensive training suite called Awin Academy, which covers a wide range of skills to support your professional and personal development through conveniently packaged trainings.