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AI GTM Specialist

AsanaSan FranciscoAI GTM
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Salary
$290K - $330K
Job type
Full-time
Experience
Senior · 8+ yrs
Posted
7 Oct 2026
Status
Open · checked 7d ago

About this role

Asana is seeking an AI GTM Specialist to work in San Francisco on a hybrid schedule, helping drive revenue for artificial intelligence product offerings. This full-time position suits an experienced, commercially driven sales professional with a strong understanding of artificial intelligence concepts and customer engagement.

Role Overview

The AI GTM Specialist acts as a commercial subject matter expert focusing on Agentic Work Management and human-agent teams. Operating from the San Francisco office under a hybrid arrangement, the specialist collaborates closely with core account teams to close deals, scale regional expertise, and accelerate artificial intelligence product revenue.

Key Responsibilities

Partner with Account Executives as a co-prime on artificial intelligence opportunities to manage commercial strategy, pitch development, and customer engagement from discovery to close.
Advise account teams and buyers on product positioning, pricing, packaging, and return on investment across specific company applications.
Build initial talk tracks, qualification guidelines, and pitch materials for new product introductions.
Collaborate with sales leadership and account executives in pipeline reviews and forecast calls to increase regional fluency.
Guide customers in identifying high-impact use cases, conducting proof-of-value pilots, and measuring return on investment prior to deal completion.
Present corporate strategy and product roadmaps to senior and C-level stakeholders.
Translate customer insights, feedback, and objections into actionable input for product, marketing, and research teams.
Supply regional sales leadership with visibility into local market trends, risks, and commercial opportunities.

Requirements

Eight or more years of professional experience in a customer-facing commercial sales or overlay role with a documented history of driving revenue.
Deep familiarity with generative artificial intelligence, large language models, agents, context management, and related technical concepts.
Demonstrated ability to translate technical value into clear business return on investment.
Track record of creating persuasive commercial narratives and pitch collateral.
Executive presence capable of leading strategic workshops and presenting to C-suite audiences.
Analytical mindset regarding deal structures, pricing, packaging, and return on investment modeling.
Experience creating scalable enablement assets and training sales teams.
Adaptability within a fast-paced environment involving new product introductions.
Collaborative mindset and cross-functional partnership skills.

Skills and Tools

Artificial Intelligence Tools
Large Language Models
Generative Artificial Intelligence
Context Management
Model Context Protocols
AI Studio
AI Teammates
Dash
Stack AI

Salary and Benefits

On-Target Earnings range of $290,000 to $330,000, which includes a base salary range of $203,000 to $231,000 alongside performance-based sales incentive pay.
Comprehensive compensation package that may include equity and annual pay equity audits.
Mental health, wellness, and fitness programs.
Career coaching and support alongside long-term savings or retirement plans.
Inclusive family building benefits and in-office culinary options.

About the Company

Asana provides a platform for human and artificial intelligence collaboration used by millions of teams globally. Recognized across workplace culture and innovation lists, the organization maintains an office-centric hybrid work culture across multiple global offices.

How to Apply

Interested candidates should apply directly on the official company careers page.

Skills and tech stack

Questions candidates ask

Where is this job located?

This role is based in the San Francisco office with an office-centric hybrid schedule.

What is the salary range for the AI GTM Specialist role?

The On-Target Earnings range is $290,000 to $330,000, consisting of a base salary range of $203,000 to $231,000 plus performance-based sales incentive pay.

How many years of experience are required?

Candidates must have 8 or more years of experience in a commercial, customer-facing sales or overlay role.

What tools and technologies are mentioned for this role?

The role involves working with AI Studio, AI Teammates, Dash, Stack AI, large language models, generative AI, and model context protocols.

What are the standard in-office days?

The standard in-office days are Monday, Tuesday, and Thursday.

Ready to apply?

The application is on the official Asana careers page.

Apply on company site