Optimove is the creator of Positionless Marketing, a platform built around an AI decisioning engine that empowers marketers to execute personalized campaigns independently and at scale. The company serves a diverse range of industries including iGaming, retail and eCommerce, online trading, social games and apps, financial services, travel and hospitality, and prediction markets. Its software provides data, creative, and optimization capabilities that allow marketers to discover customer insights, instantly generate assets like copy and visuals, and automate campaign journeys without relying on engineering or analytics teams.
About Optimove
Optimove is the creator of Positionless Marketing, a platform built around an AI decisioning engine that empowers marketers to execute personalized campaigns independently and at scale. The company serves a diverse range of industries including iGaming, retail and eCommerce, online trading, social games and apps, financial services, travel and hospitality, and prediction markets. Its software provides data, creative, and optimization capabilities that allow marketers to discover customer insights, instantly generate assets like copy and visuals, and automate campaign journeys without relying on engineering or analytics teams.
Optimove applies machine learning and artificial intelligence to multichannel marketing hubs, utilizing tools such as large language models and predictive models for classification, ranking, and personalization. The company builds engineering and product teams across multiple international locations including New York City, London, Tel Aviv, Scotland, Brazil, and Estonia. Open roles indicate that the company is hiring engineering talent at the machine learning engineer level to work on teams like Personalize, focusing on end-to-end feature delivery, text data, and model operationalization across real-time and batch environments.
